1960's style of bras, underwear, lingerie and intimate apparel.
The 1960's saw the introduction of the wonder-fibre Lycra, the first tights and the mini-skirt. They also brought the student revolts, where public burning of the bra were an integral part of the women's suppression demonstrations. Sales of brassières decreased world-wide as they were seen as a deliberate symbol of women's suppression.
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Manufacturers were certainly inventive and produced more and more lightweight Brassières, despite the underwear designers and manufacturers efforts a radical change in women's consumer attitudes could not be averted. Young women no longer wore vests or camisoles, and underskirts were no longer in such high demand, as lined skirts were becoming increasingly available. Panties grew smaller and smaller and took on the shape of the bikini briefs.
During the 1970's the times were changing once more. Fashion experts predict a strong liking for the classic and proven styles of yester-year. A special feature of the lingerie world during this period was the development of the push-up bra, which emphasised the bust as well as providing lift and support.
Fashion historians of future generations will be able to cast more light in retrospect on the question of whether women in the final decade of the last millennium or in fact the beginnings of our new millennium wanted to appear or feel more or less feminine.
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